Remember back last year, I can't find any inspiration for my packaging design project so I put everything down and started fresh. While walking around Japanese town, I found an origami kit and started to play. The more I folded, and unfolded, more and more ideas rushing into my head. Eventually, I know what 'd like to put into my design. Interesting enough, Hermes, this year, uses the same idea to come up with its new year campaign. Brilliant, isn't it. Hermes signature scarf, its own renounced pattern, folds into a flying horse, and waits for you to unfold your own future, just like the image, flying as high as you desire.
love+S


